The White Star Line could not compete with its rival, the Cunard Line, for speed. So it concentrated on building bigger and more luxurious vessels to attract the rich and famous.
White Star Line nevarēja sacensties ar savu konkurentu Cunard Line ātruma ziņā, un tāpēc tā būvēja lielākus un greznākus kuģus, lai piesaistītu bagātus un slavenus pasažierus.