▪ MERCHANDISING: Promotional items can enhance a film’s release. For example, a movie based on a comic - book hero was accompanied by tie - in lunch boxes, mugs, jewelry, clothing, key chains, clocks, lamps, a board game, and more.
कधीकधी अशाप्रकारच्या वादविवादामुळे चित्रपट प्रदर्शित झाल्यावर, पहिल्या खेळालाच लोक मोठ्या संख्येने हजेरी लावतात.