<sod>Xiaomi has been unfavorably compared to the American corporation [[Apple Inc.]], as reviewers found some of Xiaomi's phones and tablets to be similar in appearance and functioning to Apple's, with comments like "China's notoriously lax enforcement of intellectual property laws allows the company to do so with impunity".<ref name=Amadeo>{{cite web|last1=Amadeo|first1=Ron|title=Xiaomi Mi4 review: China’s iPhone killer is unoriginal but amazing|url=http://arstechnica.com/gadgets/2014/08/xiaomi-mi4-review-chinas-iphone-killer-is-unoriginal-but-amazing/|website=Ars Technica|accessdate=17 February 2015}}</ref><ref>{{cite web|url=http://mashable.com/2014/05/15/xiaomi-mi-pad/ |title= Xiaomi's Mi Pad Is Almost a Spitting Image of the iPad |publisher=mashable.com |date=2014-05-14 |accessdate=2014-08-07}}</ref> In addition, the marketing strategy of Xiaomi is at times described as riding on the back of the "cult of Apple".<ref name="nyt">{{cite news |url=http://www.nytimes.com/2012/10/29/technology/challenging-apple-by-imitation.html |title=Challenging Apple by Imitation|publisher=New York Times | date = 2012-10-29 | accessdate = 2013-08-15 |first=Sue-Lin |last=Wong}}</ref> It is reported that, after having read a book about [[Steve Jobs]] in college,<ref>{{cite web|url=http://efytimes.com/e1/fullnews.asp?edid=107847 |title=Meet The 'Steve Jobs' Of China |publisher=Efytimes.com |date=2013-06-05 |accessdate=2013-09-22}}</ref><ref>[http://www.theregister.co.uk/2013/09/06/xiaomi_plans_global_domination_with_fast_smartphones_and_software/ Xiaomi plans global domination with fast smartphones and software], ''The Register'', September 6, 2013.</ref> Xiaomi's chairman and CEO, [[Lei Jun]],<ref>{{cite news|url=http://www.forbes.com/profile/lei-jun/ |title=Lei Jun |publisher=Forbes |date=2012-04-18 |accessdate=2013-08-24}}</ref> carefully cultivated a Steve Jobs image,<ref>{{cite web|last=Tan |first=Vanessa |url=http://www.techinasia.com/xiaomi-phone-paint-chipping/ |title=Xiaomi Phones Face Serious Quality Questions |publisher=Techinasia.com |date=2011-09-21 |accessdate=2013-08-31}}</ref> including jeans, dark shirts,<ref name="nytimes1">[http://www.nytimes.com/2013/06/05/business/global/in-china-an-empire-built-by-aping-apple.html "In China an Empire Built by Aping Apple"], ''[[New York Times]], June 5, 2013.</ref> and Jobs's announcement style at Xiaomi's earlier product announcements.<ref name="businessinsider1">{{cite web|author=Steve Kovach |url=http://www.businessinsider.com/xiaomi-2013-8 |title=Xiaomi |publisher=Business Insider |date=August 22, 2013 |accessdate=2013-08-24}}</ref> Given the above, he was categorized as a "counterfeit Jobs."<ref>{{cite web|last=Fan |first=Jiayang |url=http://www.newyorker.com/online/blogs/elements/2013/09/xiaomi-phones-apple-google-china-hugo-barra.html |title=Xiaomi and Hugo Barra: A Homegrown Apple in China? |publisher=The New Yorker |date= |accessdate=2013-09-22}}</ref><ref>{{cite web|author=6/05/13 11:49am 6/05/13 11:49am |url=http://gizmodo.com/what-apple-should-steal-from-chinas-steve-jobs-511409943 |title=What Apple Should Steal from China's Steve Jobs |publisher=Gizmodo.com |date=2013-04-23 |accessdate=2013-08-24}}</ref> However, It has been later revealed that the fashion style of Lei Jun was actually a result of his investments in the company Vancl ({{zh|c=凡客|p=Fán Kè}}) which forced him to wear its brand of clothing that happened to draw comparison to Jobs.<ref>{{cite web|author=3/17/16 05:19am |url=http://www.huxiu.com/article/111729/1.html?f=member_article |title=【Jin句】雷军："我人生最倒霉的事情是投了凡客，以后只能穿凡客的产品" |publisher=Huxiu.com |accessdate=2016-03-17}}</ref><ref>{{cite web|author=3/17/16 05:19am |url=http://en.miui.com/forum.php?mod=viewthread&tid=141754&highlight=lei%2Bjun |title=[Lounge] What Lei Jun will wear on the coming new product launch? |date= 2015-08-15 |publisher=en.miui.com |accessdate=2016-03-17}}</ref><eod>
<sod>Xiaomi has been unfavorably compared to the American corporation [[Apple Inc.]], as reviewers found some of Xiaomi's phones and tablets to be similar in appearance and functioning to Apple's, with comments like "China's notoriously lax enforcement of intellectual property laws allows the company to do so with impunity", referring to the first generation MiPad.<ref name=Amadeo>{{cite web|last1=Amadeo|first1=Ron|title=Xiaomi Mi4 review: China’s iPhone killer is unoriginal but amazing|url=http://arstechnica.com/gadgets/2014/08/xiaomi-mi4-review-chinas-iphone-killer-is-unoriginal-but-amazing/|website=Ars Technica|accessdate=17 February 2015}}</ref><ref>{{cite web|url=http://mashable.com/2014/05/15/xiaomi-mi-pad/ |title= Xiaomi's Mi Pad Is Almost a Spitting Image of the iPad |publisher=mashable.com |date=2014-05-14 |accessdate=2014-08-07}}</ref> In addition, the marketing strategy of Xiaomi is at times described as riding on the back of the "cult of Apple".<ref name="nyt">{{cite news |url=http://www.nytimes.com/2012/10/29/technology/challenging-apple-by-imitation.html |title=Challenging Apple by Imitation|publisher=New York Times | date = 2012-10-29 | accessdate = 2013-08-15 |first=Sue-Lin |last=Wong}}</ref> It is reported that, after having read a book about [[Steve Jobs]] in college,<ref>{{cite web|url=http://efytimes.com/e1/fullnews.asp?edid=107847 |title=Meet The 'Steve Jobs' Of China |publisher=Efytimes.com |date=2013-06-05 |accessdate=2013-09-22}}</ref><ref>[http://www.theregister.co.uk/2013/09/06/xiaomi_plans_global_domination_with_fast_smartphones_and_software/ Xiaomi plans global domination with fast smartphones and software], ''The Register'', September 6, 2013.</ref> Xiaomi's chairman and CEO, [[Lei Jun]],<ref>{{cite news|url=http://www.forbes.com/profile/lei-jun/ |title=Lei Jun |publisher=Forbes |date=2012-04-18 |accessdate=2013-08-24}}</ref> carefully cultivated a Steve Jobs image,<ref>{{cite web|last=Tan |first=Vanessa |url=http://www.techinasia.com/xiaomi-phone-paint-chipping/ |title=Xiaomi Phones Face Serious Quality Questions |publisher=Techinasia.com |date=2011-09-21 |accessdate=2013-08-31}}</ref> including jeans, dark shirts,<ref name="nytimes1">[http://www.nytimes.com/2013/06/05/business/global/in-china-an-empire-built-by-aping-apple.html "In China an Empire Built by Aping Apple"], ''[[New York Times]], June 5, 2013.</ref> and Jobs's announcement style at Xiaomi's earlier product announcements.<ref name="businessinsider1">{{cite web|author=Steve Kovach |url=http://www.businessinsider.com/xiaomi-2013-8 |title=Xiaomi |publisher=Business Insider |date=August 22, 2013 |accessdate=2013-08-24}}</ref> Given the above, he was categorized as a "counterfeit Jobs."<ref>{{cite web|last=Fan |first=Jiayang |url=http://www.newyorker.com/online/blogs/elements/2013/09/xiaomi-phones-apple-google-china-hugo-barra.html |title=Xiaomi and Hugo Barra: A Homegrown Apple in China? |publisher=The New Yorker |date= |accessdate=2013-09-22}}</ref><ref>{{cite web|author=6/05/13 11:49am 6/05/13 11:49am |url=http://gizmodo.com/what-apple-should-steal-from-chinas-steve-jobs-511409943 |title=What Apple Should Steal from China's Steve Jobs |publisher=Gizmodo.com |date=2013-04-23 |accessdate=2013-08-24}}</ref> However, It has been later revealed that the fashion style of Lei Jun was actually a result of his investments in the company Vancl ({{zh|c=凡客|p=Fán Kè}}) which forced him to wear its brand of clothing that happened to draw comparison to Jobs.<ref>{{cite web|author=3/17/16 05:19am |url=http://www.huxiu.com/article/111729/1.html?f=member_article |title=【Jin句】雷军："我人生最倒霉的事情是投了凡客，以后只能穿凡客的产品" |publisher=Huxiu.com |accessdate=2016-03-17}}</ref><ref>{{cite web|author=3/17/16 05:19am |url=http://en.miui.com/forum.php?mod=viewthread&tid=141754&highlight=lei%2Bjun |title=[Lounge] What Lei Jun will wear on the coming new product launch? |date= 2015-08-15 |publisher=en.miui.com |accessdate=2016-03-17}}</ref><eod>