<sod>Initially, GoPro started this project together with DJI but this cooperation came to an end in 2015. From then on GoPro took full control of the development process.<eod>
<sod>In 2014, GoPro entered into discussions with DJI for a private label model built with the GoPro branding. After the failure of these negotiations, GoPro entered into an agreement with 3D Robotics (3DR) for a similar partnership based on 3DR's flight controllers. 3DR failed to meet their agreed upon timelines. As a result, GoPro took full control of the development process in mid-2015. <eod>