Variations of the tactic have become familiar in this country in politics, especially in attack ads, and advertising. 한 가지 불멸의 예는 원래 웬디스 레스토랑 체인의 TV 광고에서 햄버거를 판매하기 위해 고안된 문구인 "쇠고기가 어디 있죠? which was originally conceived in to sell hamburgers in the TV commercials for Wendys restaurant chain.