Stepping forward to raise RM500k for community
MALAYSIAN retailer XES Shoes launched its “20sen Untuk Sesama” campaign to give back to the local community and support those in need.

Through this corporate social responsibility (CSR) initiative, the retailer will contribute 20sen for each item sold in XES to its “Kongsi Rezeki Bersama XES Shoes” project.

Through this, the firm aims to provide financial assistance, relief aid and medical assistance to B40 families, orphanages, nursing homes and the needy.

In a media statement, XES Shoes general manager Saw Chit Boon said, “We believe that it is our responsibility as a Malaysian brand to give back to the local community.

“We have been carrying out charity visits since 2018, and we had distributed assistance to many families and organisations during the Covid-19 pandemic.

“We are committed to helping those in need.”

The company expects to raise over RM500,000 in 2024 for its community efforts.

XES began contributing 20sen from every item sold, to the CSR project since Jan 1.

“We hope this project will not only help those in need, but also inspire others to do good and make the world a better place,” said Saw.

XES Shoes PR manager Evelyn Chan said the project would also assist single-parent families, orphans and elderly folk who have no family.

“Those with a monthly household income of less than RM1,500 will be assisted.

“We also offer assistance to other parties or NGOs who may be in need,” she said.

For details, call 012-277 9637.
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MALAYSIAN retailer XES Shoes launched its “20sen Untuk Sesama” campaign to give back to the local community and support those in need.